An inaugural collection for the home and office by Artedomus, New Volumes explores and pushes the boundaries of a single natural material. Highlighting the material, passion and philosophy of the artist behind these works, we helped promote this stunning collection within the Australian market.
Campaign
LOVE THY NEIGHBOUR
In partnership with artist Adrian Guerin, we created this short animation to accompany a live reading of a poem by Anna Mcgahan at the 2017 Justice Conference. Additionally, the work was repurposed as the cover image of Dr Mick Pope’s book “A Climate of Justice: Loving your neighbour in a warming world”.
ONE PLANET
Created to launch TEAR Australia’s ‘Live On One Planet’ campaign, we worked closely with poet Joel McKerrow to create a short film as a central piece of creative content. From this film, numerous design assets were generated and used to support wider communication streams.
ALL THINGS NEW
Created to promote The Justice Conference 2018, we produced a series of animated graphics reflecting the years theme “All Things New”. Drawing inspiration from the Japanese technique of Kintsugi, these minimalist graphics were used along side all visual promotional material.
RAPHA RIDES MELBOURNE
Created as part of a global campaign for Rapha Rides, our Melbourne instalment concluded the year-long series that showcased cycling cities from all over the world. In this piece we aimed to showcase the heart of Melbourne through Stu Tripp as he explored the many cultural elements that define our great city.
NO PLAN B
With only a weeks notice and a quick introduction, Justin Mclean graciously unveiled the last week of his cancer treatment for us to document. Allowing us to see all aspects of the experience. What unfolded over the following months left us all profoundly changed and resulted in the film below.
SHOP THE RUNWAY
In 2011, a new concept was developed to enhance the live runway experience for attendees at the L’Oreal Melbourne Fashion Festival – ‘Shop the Runway’. As part of the launch of this app, we were commissioned to produce a short animation to run during all live shows and online. With a tight turn-over, we were able to create multiple design assets, a unique score (with composer Allen Hortle) and liaise with radio personalities to complete variable voice-over assets.
THE EVOLUTION OF THE LINEAR MOTOR
With a rich history in the CNC motor industry, we were pleased to partner with ANCA motion to help launch an exciting innovation in the linear motor space. In close partnership with ANCA, we developed multiple versions of this animation for foreign markets and local trade shows.
MASTERCLASS
As part of a new national strategy, World Vision Australia approached us to create a series of videos to complement their newly formed “Masterclass”. This required us to re-contextualize written content into a series of twelve short films with a consistent style and approach. In addition, we developed re-usable design assets and commissioned a unique music score as part of our deliverables.
COLES & WOOLWORTHS CAMPAIGN
Through this signature piece of content Thankyou aimed to launch 18 new products (including the introduction of Thankyou Food and Thankyou Body Care) into Australia. We were incredibly pleased to create this video (from concept to screen) and to join Thankyou in their mission. In a matter of days, the campaign exploded, resulting in Thankyou moving into both Coles & Woolworths shortly there after.